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Staff turnover, particularly in the area of fundraising, is a struggle for most nonprofits. Attracting, retaining, and motivating high-performing fundraising professionals, regardless of your nonprofit’s size, or the cause you champion, is a
What Is Project Evaluation (And Why Should You Do It)? A couple of decades ago, funders handed out checks without worrying too much about whether the awardee really achieved the goals they’d set
So, a donation just came in, and you need to acknowledge the donation by sending a donation receipt letter, or the end of the year has rolled around, and it’s time to get busy generating
August 15, 2013
How to Construct a Gift Chart & Use it to Secure Major Gifts
What Is A Gift Chart? A gift chart is a tool used to determine how many gifts and prospects you will need to raise a specific amount of money. These charts are often
Non-profit advertising is unique. While the purpose of commercial ads is to sell a product, non-profit ads need to be able to help people understand a specific problem, evoke empathy, and a desire
August 15, 2013
5 Great Fundraising Videos
Ever think of substituting your fundraising letter for a video? You might want to try it! There’s no better way to stir emotions and draw people in to tell them a story about