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Background
Wendal’s Way Dachshund Rescue, a newly established nonprofit organization based in Atlantic Canada, is dedicated to rescuing and rehoming dachshunds in need.
Laura Gabriel, the rescue’s Communications Coordinator, knew a professional and appealing website was essential for the organization’s credibility and ability to attract support.
This success story explores how Partner Web helped them achieve that vision.
The Challenge
A new non-profit, Wendal’s Way Dachshund Rescue was founded by the former board members of another dachshund rescue. They knew that when one door closes, another one usually opens, and when it opens, new vistas are revealed.
Partner Web had helped Laura and her team create the previous rescue’s website, and while they had been happy with that website, the Wendal’s Way board realized they needed a fresh digital presence.
It had to set Wendal’s Way apart from the rescue they had just left, making a strong first impression, and showing the rescue to be an ethical, trustworthy, and legitimate alternative in the world of dog rescue.
When Laura and other former board members of a previous nonprofit decided to start Wendal’s Way, they needed a fresh digital presence.
While they had no issues with the prior website, they knew the site had to make a strong first impression, establish legitimacy, and foster trust.
For the organization to stand out, Laura had specific requirements:
- a clean, modern look;
- stable performance; and
- accessible support.
Choosing Partner Web
Based on their positive experiences with Partner Web from the for their previous nonprofit rescue, Laura and her team turned to them again.
Partner Web’s commitment to high standards and tailored support stood out. “They were extremely supportive in helping us get our new rescue off the ground,” Laura shared.
The Process
Laura worked closely with the Partner Web team who ensured that their needs and ideas were reflected in the final design.
“Huge shout-out to the Partner Web team!” Laura said, appreciating their patience and responsiveness.
The Outcome
The result was a website that the entire team loved. The clean, modern design and accessible layout drew praise from supporters.
Key improvements included:
- Ease of Navigation: Information is well-organized and easy to find, with forms that are simple to access, complete, and submit.
- Visual Appeal: Each page includes carefully displayed photos that add warmth and personality.
- Positive Reception: Supporters provided positive feedback, impressed by the website’s professional appearance and functionality.
Impact and Benefits
While still in the early stages, Wendal’s Way Dachshund Rescue has already benefited from its new website. Laura noted, “Our new website helps supporters know we are legitimate, which is essential as a young organization.”
Positive feedback from supporters has validated their decision to partner with a professional nonprofit website builder service. Although most donations currently come through Facebook and in-person events, the website is ready to support the organization as it continues to grow.
Final Thoughts
Laura would absolutely recommend Partner Web to other nonprofits, especially those that value a professional look and reliable support.
“For small nonprofits, designing their own website can be tempting due to maintenance costs,” she acknowledged, “but our website is worth it—it’s helping us show we’re serious and here to make a difference.”
